Nico Segal & The JuJu Exchange • 'The Exchange'
For as long as I can remember knowign Nico Segal, the kid has seemingly always had two or three projects finished and ready to release. While only a handful of those have made it to the public in the time since, Segal hasn't stopped hoarding new music he creates and unleashed the latest edition of that in the newly-imagined band, The JuJu Exchange that dropped its debut project, The Exchange Friday.
The project is a continuance of the essence that has driven the Chicago Renaissance in recent years. Comprised of a cross-section of CPS students in fellow Whitney Young graduates Julian and Everett Reid and Lane Tech alumni Lane Beckstrom, the group has set out to build on the tenants of jazz and hip-hop that were the catalyst for their individual rises through music and continue to drive the backdrop of production and instrumentality of their compostions today. The result is a sort of new blueprint, a resource for fans and artists alike to enjoy, explore and ultimately mine for new content of their own. Debuted on Windy City Live Thursday where the group performed "MorningOf" the project is now available on all the major outlets. Read my full story on the creation via Billboard here.
